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Social Advertising Program

Social Advertising Program

Social Media Advertising is a very effective portion of your digital advertising media mix. Dealers who advertise on social media benefit from various targeting options, and customization of advertising campaigns. Custom social campaigns help dealers differentiate their dealership from competitors in order to reach “ready to buy” customers. KDCS certified providers are the experts in the space with Automotive Inventory Ads to help your dealership deliver the best advertisements that drive results.

Dealer.com

With its expansive reach, Facebook is a prime marketplace for your inventory and dealership services. That reach, coupled with exclusive, in-market shopper data from Autotrader, Kelley Blue Book, and other Cox Automotive brands, delivers a strategic advantage to our clients, driving higher engagement at the lowest cost with ads that feature your real inventory, incentives, and service content. With a significant percentage of consumer traffic going to Facebook, reaching these in-market audiences there has never been more important.

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Dealer eProcess

With the Dealer eProcess Social Media offerings, Kia dealers will receive a targeted social media presence to fit the needs of their individual dealership. Get in front of your potential sales, finance, and fixed ops customers, targeting them where they are – on social media! Reach shoppers at every stage of the sales funnel, displaying on their Facebook and Instagram Feeds, Marketplace, and more!

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Dealer Inspire

Dealer Inspire (DI) combines an award-winning digital advertising team, agency-level creative, and powerful targeting technology to win mindshare for our dealers’ brands and inventory. Our FUEL™ dynamic advertising software targets in-market shoppers with your inventory, creating interactive ads in social feeds with the most relevant vehicles to the shopper. DI campaigns can also maximize engagement at lower cost by seamlessly integrating our Conversations™ messaging technology to start automated chats directly from social ads to instantly capture leads.

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DealerOn

Targeted social advertising augmented by available Polk segmentation in Facebook as well as sponsored timeline posts. View cross channel conversion tracking to see how social and other channels such as search work with one another

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Digital Air Strike

Reach in-market car buyers and service customers with fully managed, targeted ads on Facebook. Our award-winning team creates, posts, monitors, and manages your ad campaigns that showcase vehicles for sale, dealership specials, and more. Digital Air Strike’s proprietary VDP Power Social showcases your inventory on Facebook and delivers double opt-in leads to your dealership VDPs. Our Facebook Smart Assistants engage, and assist interested buyers, so you get higher quality leads sent directly to your CRM for immediate follow-up.

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Force Marketing

Our products and strategies are designed to help dealers interact with car-shoppers more efficiently and effectively than ever before. Utilizing our social strategies, we take full advantage of all your customer database and website traffic in combination with in-market, conquest, and lookalike audiences to capture your full audience potential. We meet prospects and existing customers at every step of their journey and allow them to submit leads directly from our advertising and also set appointments. Our strategies combine innovative technology with advanced data to ensure our dealers are reaching the right customers with the right message at the right time.

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Friendemic

With Friendemic’s Social Drive DIY product dealers can use industry leading software to post inventory and ads on Facebook sites, at a fraction of the cost. Our tool builds custom audiences, builds the creative with your inventory and posts your inventory on Facebook Marketplace. You manage the campaigns and pay Facebook directly for media spend.

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PureCars

PureCars has an all-in-one monthly subscription that includes all major digital media channels, as well as a powerful business intelligence layer with inventory & market insights, VIN-level attribution and Forecasting. Pricing is transparent and aligned to the outcomes that matter most -- more vehicle sales and repair orders.

INTEGRATED DIGITAL ADVERTISING

  • Search (Google & Bing)
  • Social (Facebook & Instagram)
  • Video (YouTube, Facebook & PC Video Network)
  • Display & Retargeting (PC Display Network)

BUSINESS INTELLIGENCE

  • Full Funnel Attribution (PC & 3rd Party Vendors)
  • Inventory & Market Insights (Make, Model, Market, Merchandising & More)
  • Forecasting (Accurately predict when vehicles will sell)
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Sokal

Facebook’s various advertising solutions offer the opportunity to reach current and potential customers at every stage of their purchasing journey. An optimized Facebook advertising strategy is one of the most powerful drivers of revenue growth for any digital brand. We reach custom targeted audiences with single-image or dynamic carousel images as a way to get your ads in front of the most relevant users across both Facebook and Instagram.

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Stream Companies

Stream companies realizes social media marketing is no longer the frilly, fun add-on to your digital presence. From Facebook and Instagram to its powerful advertising and targeting capabilities, we can now drive traffic, promote, engage, interact, and sell directly from your social platforms. With over 244 million people in the US sharing who they are and what they like, consider it a place where people are tuned in 24/7, ready to interact with and read your messages tailor-made for them. Stream Companies works to organize a calendar of posts that help users (aka potential shoppers!) explore, share, gain knowledge, ask questions, voice concerns, leave reviews, and interact in ways that no other digital platform can offer. From instant feedback to editing content at the drop of a hat, social lets you instantly express your business’ tone and voice to an audience that wants to engage with you!

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